Choose from domestic influencers or international influencers, depending on where you focus your campaign.
If you are a small business owner, looking for a quick and effective way to engage more customers from Chinese-speaking backgrounds, then influencer marketing could be for you.
Influencer marketing targeting the local Asian community is the only way to go if you’re looking to get a foothold in the domestic market. In fact, there is a sizeable influencer community here in Australia that’s communicating on Chinese and other social media platforms to a local Asian audience every day. These platforms include Little Red Book, WeChat, and Bilibili, to mention but three.
EUPHORIA is a local dance and music festival held annually in Sydney during the VIVID Sydney festival period and hosted by The Artisty. China Blueprint assisted the event organiser with a targeted social media and marketing campaign targeting local Chinese young people in New South Wales.
Influencers with medium-sized audiences of between 2,000 – 5,000 were contracted to promote event information and links to ticketing. These influencers were also incentivised to sell tickets to the event.
Our services include:
If you are looking for a dedicated marketing team, that will work closely with you to develop a creative and powerful influencer campaign, then speak with one of our consultants today.
If you think your brand could benefit from influencer marketing but you’re not sure how to get started, lets talk!
At China Blueprint, we help you build your business into Asian markets, specialising in Mainland China, and Hong Kong. We also work with strategic partners to support your exports and cross-border trade efforts into Malaysia, Indonesia, South Korea and Japan.
If you have a question or a business concept in mind, feel free to contact one of our trade specialists. We’re sure to have the answer or will point you in the right direction.
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